How to Build an Online Community
How to Build an Online Community 2021
Whether you're starting an online community from scratch or ready to turn your audience into a connected, thriving network, here's everything you need to know to build a community in 2021.
https://www.mightynetworks.com/community-website-software
Create a More Valuable Digital Business
Putting a network at the core of your content, online courses, and community changes everything.
How to Host a Virtual Conference
https://www.mightynetworks.com/how-to-create-a-membership-website
https://www.mightynetworks.com/how-to-create-an-app-for-your-business
How to Create an App for Your Business
Mobile apps have changed the game, especially for businesses and brands. So, let’s dive into why you should create an app for your business and how to get that app built as profitably as possible.
Why Create an App For Your Business?
The businesses that invest in creating not just their own branded mobile app on both iOS (Apple’s mobile platform) and Android (Google’s mobile platform) but orchestrating the right mobile notifications that come with each platform are establishing themselves as the breakout success stories of their categories.
An app for your business has a massive return on your investment. How? When you have your own app for your business, two important things happen:
You engage your customers more deeply.
You deliver better results and transformation.
People pay for results and transformation, which means that when these two conditions are met, you can charge more money for your programs, memberships, or online courses. All because of your app.
Even better? You’ll also see more people join you.
That’s right. You can raise your prices AND grow faster at the same time. And that’s only the beginning.
So, how do you start the process of creating an app for your business?
The Truth About Custom Development
The most common way to create an app for your business today is to hire a software development firm to design, development, quality test, and deliver your own native mobile app.
These software development firms typically have a project management or sales office in the U.S. while their development teams are run in countries where the technical talent is high and the cost of living is low, such as India, Russia, or Estonia.
Until recently, using a software development firm to create an app for your business was the only way to get a native mobile app into the app stores offered by Apple and Google.
While custom app development can deliver an app for a business or brand, the negative consequences of this path have proven time and time again to outweigh the benefits. Here are just a few of the challenges of custom app development:
It’s expensive. With custom app development, especially for native mobile apps, the cost for creating your own app can be anywhere from $500,000 to over $1 million dollars or more. And that’s for just ONE platform – either iOS OR Android. Sadly, creating an app for your business on both iOS and Android will DOUBLE your budget.
Worse? These prices are just for initial development. Once you launch it to the world and people start using it, that’s when the cost of creating your own app skyrockets, as you find issues or bugs that need to be fixed or new features that people want that you didn’t plan for.
At that point, you have to start over again with a new “maintenance” budget to continue to improve the app.
It takes a really long time. The reason custom app development is so expensive is that when you are starting from scratch, it’s time consuming to create an app for your business. Especially when the teams doing the development are in different time zones and you may or may not be inexperienced with product design or app development, this fundamental dynamic is ripe for miscommunication and mistakes. (On this front, I speak from personal experience!)
If you are creating an app for your business, you have to plan for three months to take six and for six months to take a year or even more to get something that’s usable.
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